Sygic GPS Navigation adopts innovative location technology what3words – optimising navigation experiences for users across the globe

Sygic and what3words have today announced an integration with Sygic GPS Navigation at CES 2025 in Las Vegas. After several years of successful partnerships across Sygic navigation solutions for businesses, spanning public transport, automotive, delivery, and construction services, what3words’ innovative location technology is now available to Premium+ users of the Sygic GPS Navigation app.

Street addresses often aren’t accurate enough to direct individuals to precise locations, such as specific building entrances or meeting points in parks, and postcodes cover large areas. Stadiums and warehouses are usually assigned a single address and yet have multiple entrances and car parks, while locations such as beaches, campsites and pop-up venues may have no address at all. In addition to this, thousands of duplicate street addresses also exist – there are 34 Victoria Roads in London alone! what3words provides a simple solution.

Dividing the world into squares
what3words has divided the world into a grid of 3m x 3m (10ft x 10ft) squares, and assigned each square a unique combination of three words: a what3words address. Now, every building entrance, market stall, parking space and camping spot has its own what3words address, enabling users to find, share and navigate to precise locations with ease. Once you know the what3words address of your destination, you can enter it into the navigation and Sygic will take you there. For example ///mulls.surging.quibble will take you to the front door of Sygic’s headquarters in Bratislava. Every what3words address is unique, helping to minimise user errors, and the system is available in over 60 languages to date, including Spanish, French and Slovak.

“We believe Sygic GPS Navigation can now offer a broader scale of address search that in many cases may be a better fit for our users,“ says Lukas Dermek, Head of Sygic Navigation product. “what3words addresses are more precise than a street address and more memorable than 16-digit GPS coordinates. Using just three words, users can easily find, share and navigate to precise locations anywhere in the world.”

"With what3words now part of Sygic GPS Navigation, premium users can experience unmatched precision and simplicity in finding and navigating to exact locations," said Chris Sheldrick, Co-founder and CEO of what3words. "This integration builds on years of successful collaboration with Sygic’s innovative team and the rollout marks a major milestone in our mission to help everyone talk about everywhere."

Finding a what3words address
Millions of what3words addresses are in use around the world. They can be found on everything from business contact pages and e-commerce checkout pages, to travel guides, wedding invitations and booking confirmations. They can also be looked up using the Sygic GPS Navigation app, the what3words app or at what3words.com.

About what3words
Co-founded in London in 2013 by Chris Sheldrick, what3words is a simple way to talk about precise locations. A what3words address is a human-friendly way to share very precise locations with other people, or to input them into platforms and machines such as ride-hailing apps or e-commerce checkouts and car navigation systems. It is optimised for voice input and contains built-in error prevention to immediately identify and correct input mistakes.

The free what3words app, available for iOS and Android, and the online map enables people to find, share and navigate to what3words addresses in more than 60 languages to date. Millions of what3words addresses are in use around the world, with thousands of businesses using them to save money, be more efficient and provide a better customer experience. what3words is easily integrated into apps, platforms and websites. Products are available for free or for a nominal fee for qualifying NGOs. Its partners include Mercedes-Benz, Jaguar Land Rover, Evri, Subaru, Lamborghini, DPD, DHL, and the AA.

what3words has proved to be a critical application for emergency services around the world, helping save time and resources when it matters most. what3words has a team of over 100 people, across offices in the UK, Germany, Vietnam, Trinidad & Tobago and Mongolia. The company has raised over £100 million in capital from investors such as Intel, Ingka (Ikea), Mercedes-Benz, Aramex, Deutsche Bahn, Subaru and Sony Innovation Fund.